Client status report template
Clients ask “how’s it going?” when they don’t know. A short report, on the same day every week, answers before they ask. Copy the template below, replace what’s in brackets and send it.
Hi [client name]! Here's the status of [project] for the week of [date]. What moved - [delivery or progress 1] - [delivery or progress 2] What's blocked - [what's stuck] (waiting on [who/what] since [when]) Next steps - [next delivery] by [date] What I need from you - [approval, material or answer] by [date], to keep the deadline. Any questions, just let me know.
What a real report looks like
An agency sending a campaign status to its client on a Friday.
Hi Juliana! Here's the status of the Summer Campaign for the week of Sep 22. What moved - You approved the brief on Monday. - The first video script is done; the second and third are in review. What's blocked - Media budget: waiting on your reply since Tuesday. Next steps - Wrap up all three scripts by Friday (Sep 26). What I need from you - Media budget approval by Thursday, so we can book the slots. Any questions, just let me know.
Four rules that make the report work
Lead with what moved
Clients read the opening carefully. Starting with deliveries builds confidence before you get to problems.
Blocked? Say since when, and waiting on what
“Blocked” with no context sounds like an excuse. “Waiting on your reply since Tuesday” is information.
Ask for one thing, with a date
One clear request at the end is what moves a project most. More than one turns into none.
Same day, same format
Every Friday, for example. Clients stop asking “how’s it going?” once they know when the answer arrives.
About status reports
How often should I send a status report?
Once a week covers most projects. Close to a delivery or on a tight deadline, twice. What matters is keeping the same day.
Should I send it by email or by chat?
Through the channel where the client already replies. The template works in both: it’s short text, no attachment.
What if nothing moved this week?
Send it anyway, saying what’s blocked and what you need. A report that disappears when the news is bad undoes the trust it built in the other weeks.
What if the weekly summary came ready?
In TengiFlow, the AI summarizes the week or the month from the actual tasks: how many were created, how many were done, how many are late and who delivered. You paste it into the report and add what you need from the client. And if they want to follow along on their own, you send the list link, which opens without an account.
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